Idea Generation Workshop

Idea Generation:

What Is It?

Idea Rate, or Idea Generation, is the aptitude that indicates how quickly and frequently someone produces ideas, often without regard to their quality. People with a high idea rate often find their minds racing, may interrupt others, and enjoy juggling multiple projects. This aptitude is crucial in fields like teaching, journalism, marketing, sales, and strategy, where idea fluency is valuable. If you possess a high idea rate, you likely thrive in brainstorming, public speaking, and improvisation. However, it's important to value those who generate ideas more slowly, as their contributions might be more refined and effective when it comes time to implement a plan. Collaboration between high idea generators and those with a lower idea rate can balance creativity and execution. 

Idea Generation can be broken down into
three aptitudes

Brainstormers

Brainstormers are idea-generating machines, able to come up with creative solutions, concepts, or approaches on the spot, no matter how familiar they are with the subject or how much they care about it. Whether it’s designing a project plan, dreaming up a party theme, or crafting a plot twist, they excel at providing fresh and original ideas. Their minds are constantly buzzing with possibilities, offering countless directions to explore. However, their creative process can sometimes make it difficult to stay focused. They are prone to wandering off on tangents and even exploring tangents of those tangents, often moving from one idea to the next without fully committing to a single course of action.

Brainstormers also thrive on seeing their ideas brought to life. They enjoy the process of pitching their concepts and watching them evolve into reality. Their quick thinking and spontaneity make them valuable in unpredictable situations, such as when plans fall through or unexpected challenges arise. When things go wrong—whether the entertainment fails to show up at an event or key materials are missing—they can improvise creative solutions in real time, saving the day with their quick wit and ability to think on their feet.

Strengths of the Brainstormer

  • Developing compelling taglines, slogans, or creative concepts with ease

  • Offering insightful advice and recommendations effortlessly

  • Speaking extemporaneously or improvising with confidence

  • Skillfully promoting products, initiatives, or lifestyles

  • Conceiving innovative and unconventional strategies for businesses, projects, or organizations

Potential Challenges for the Brainstormer

  • Providing space for others to contribute their thoughts and ideas

  • Focusing on and valuing others' input amidst a constant flow of personal ideas

  • Translating abstract ideas into actionable, concrete plans

  • Retaining information through repetitive memorization methods

Questions for the Brainstormer:

  1. How do you manage the influx of ideas you generate? Do you use any specific tools or methods to organize your thoughts?

  2. How do you balance generating ideas with evaluating their feasibility and quality? Do you rely on others for feedback, or do you have a personal method for filtering ideas?

  3. How do you think the digital age has influenced the way Brainstormers work and generate ideas? Are there any digital tools or platforms that you find particularly helpful?

  4. How do Brainstormers contribute to team settings and what roles do they typically take on in collaborative environments?

  5. How can teams effectively integrate the strengths of Brainstormers and more focused individuals? Share an example of a successful project where a Brainstormer played a key role. What was the impact of their contributions on the project’s outcome?

  6. What role do Brainstormers play in innovation and driving change within a company or community?

Idea Contributors

Idea Contributors excel at expanding on ideas and offering valuable insights, especially when they are well-versed or passionate about a particular subject. They can provide thoughtful elaboration when needed, contributing both to the broader vision and the details necessary for implementation. While they enjoy discussing the big picture and strategy, they also focus on actionable next steps. Idea Contributors are driven by the desire to see concepts move from discussion to execution, ensuring that ideas are not only talked about but also realized.

Their ability to balance creative thinking with a focus on implementation makes them effective in both brainstorming and project management contexts. They bring an enthusiasm for turning ideas into reality and are always ready to shift from planning to action once a course is decided. This dual capability—both as ideators and implementers—means that Idea Contributors play a critical role in moving teams forward and ensuring that progress is made on time.

Strengths of the Idea Contributor

  • Finding resources to enhance ideas
    Quickly sourcing tools or information to improve your concepts.

  • Creating innovative lesson plans
    Developing creative and engaging lesson plans that capture attention.

  • Guiding groups from brainstorming to action
    Helping teams move from generating ideas to executing plans effectively.

  • Developing new directions within set limits
    Finding fresh approaches while working within established guidelines.

Potential Challenges for the Idea Contributor

  • Working on unclear or frequently changing projects
    Managing tasks with vague objectives or constant changes in direction.

  • Expanding on topics with little knowledge or interest
    Developing ideas or plans for subjects that are unfamiliar or uninteresting.

  • Learning through memorization alone
    Retaining information through rote memorization without deeper understanding.

  • Presenting without preparation
    Delivering presentations spontaneously without prior planning.

Questions for the Idea Contributor

  1. How do you approach the task of building on existing ideas to create innovative solutions? Can you give an example of a situation where updating or iterating on an existing idea led to a successful outcome?

  2. How do you handle projects that are ill-defined or constantly changing in direction?

  3. What techniques do you use to avoid brainstorming fatigue, especially on topics you’re less passionate about? What strategies do you use to keep brainstorming sessions focused and productive?

  4. How do you facilitate effective communication between Brainstormers and Concentrated Focusers? Can you share an example of how you’ve mediated differing viewpoints in a brainstorming session to reach a consensus?

  5. How do you ensure that all participants in a brainstorming session feel heard and valued? How do you ensure that your contributions remain practical and feasible while being innovative?

  6. What skills do you think are most important for someone to develop to be an effective Idea Contributor? What advice would you give to someone looking to enhance their skills as an Idea Contributor?

Concentrated Focusers

Concentrated Focusers are individuals who excel at championing the ideas of others and bringing well-thought-out concepts to life. They derive energy and enthusiasm from the creativity of those around them and are particularly skilled at promoting and implementing ideas that have already been vetted or accepted. Once an idea is deemed solid, Concentrated Focusers thrive in executing the plan with precision, ensuring that it is carried out effectively and efficiently. They prefer working within established guidelines and frameworks, using available resources to teach and apply knowledge in a structured way.

While Concentrated Focusers may not generate a flood of new ideas on their own, they bring immense value through their ability to take a select few concepts and turn them into tangible outcomes. They appreciate thoughtful, deliberate approaches and are often drawn to environments where they can systematically plan and execute tasks. They are great team players who bring stability and focus, ensuring that a project moves forward in an organized manner.


Strengths of the Concentrated Focuser

  • Developing compelling taglines, slogans, or creative concepts with ease

  • Offering insightful advice and recommendations effortlessly

  • Speaking extemporaneously or improvising with confidence

  • Skillfully promoting products, initiatives, or lifestyles

  • Conceiving innovative and unconventional strategies for businesses, projects, or organizations

Potential Challenges for the Concentrated Focuser

  • Providing space for others to contribute their thoughts and ideas

  • Focusing on and valuing others' input amidst a constant flow of personal ideas

  • Translating abstract ideas into actionable, concrete plans

  • Retaining information through repetitive memorization methods

Question for the Concentrated Focuser

  1. How has your ability to concentrate and focus influenced your career choices and successes? Can you share an example of a time when your intense focus helped you successfully complete a challenging task?

  2. Do you practice any activities, such as meditation or mindfulness, to enhance your focus and reduce stress? How have they impacted your work and personal life?

  3. How do you manage feelings of frustration or deflation when your ideas are dismissed or not implemented? Have you ever struggled with maintaining focus in an open-plan office environment? How do you cope with it?

  4. How do you handle situations where you need to switch focus quickly or multitask?

  5. How do you balance your need for focus with the need to collaborate and engage with your colleagues?

  6. What advice would you give to someone looking to improve their focus and concentration in their professional life?